"The most effective tool in optimizing my conversion
rate is, without a doubt, my professionally-designed walkout
packet. It reflects positively on my practice and patients
and parents love it!"
—Don L. Wilson, DDS, MSD

"I would have to equate our experience
with Smile! to the verse on my father-in-law's shaving mug:
'What is worth doing, is worth doing well'. I knew I needed
to update the materials and products that our patients were
receiving, and my staff and I had ideas and visions as to
what they would look like, but lacked the ability to bring
them to life. Smile! took those ideas from conception and
made them into an impressive reality.
It all started with a mascot for our Kids Club- and we couldn't
be more pleased with Neslo, our cowboy frog- they were spot
on with our vision! Their team made us feel that we were the
only client they had, giving us personal attention and time,
and showed us they were determined to get it right.
I also wanted to provide an informational packet for our professional
dental partners and incoming new patients, and I didn't want
to mimic what was already being done in our area. The final
product is exceptional- professional and attractive...even
I would pick it up and read the material! We feel very confident
in distributing that packet, knowing that it truly reflects
who we are.
If you have something that's worth doing, I strongly encourage
you to seek out Charis and her team. They will do it well.
It was one of the best decisions my practice has made."
—Marc Olsen, DDS, MSD

"I implemented the Tooth Token system and
the response has been overwhelming! Patients (including the
adults) and parents love it. One of my referring dentists
was so excited he even took some "Kanning Kash"
back to his office to show his staff. As a start-up office,
this has been the biggest internal and external marketing
response we've had. The tokens and banks make the system work.
I've seen punch cards and other systems, but they just don't
generate the same excitement. Charis and her team at Smile!
are great to work with. Their designs are sharp and classy,
but what I like best about Smile! is that the "research
and development department" is a real live orthodontic
practice. I know they are using what they sell."
—Neil C. Kanning, DMD, MS

"The entire team at Smile! is
amazing. The designers are extremely responsive, give wonderful
advice, and their practice identity concepts are extremely
intelligent. Smile! has really helped to brand our
practice and build an identity beyond the name we have in
the community. Thank you so much for all of your hard work,
effort, and dedication...We love what your team has done for
us!!!"
—David A. Chenin, DDS, MSD

"I have seen more clean teeth in the last
month since starting the Tooth Token program, than ever in
my practice. It is also the best internal marketing I have
ever done and well worth the investment - and I have tried
it all!"
—Doug Singleton, DDS, MS, PC

"Smile! has exceeded my expectations
by producing quality marketing materials that go beyond the
"ticky tacky" of their competitors."
—Kelly Giannetti, DMD, MPH, MS, APC

"Working with Smile! has been
a great experience. Their team is professional and incredibly
helpful. They were able to put onto paper what were merely
descriptive terms about the practice identity I hoped to build.
My only regret is that I didn't do this years ago!"
—Andrea Laidlaw, DMD, PC

"As a grad student I didn’t fully appreciate
the value and importance of a well-designed logo and overall
office identity. Now that I’ve been in private practice for
3 years, I realize just how powerful a unique design and marketing
campaign can be. Thank you for a job well done."
—David W. Engen, DDS, MSD

"Charis and her staff have done a great
job of helping us to brand our practice. The new look is visually
appealing, fun and memorable!"
—Dean P. Leonard, DDS, MS
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"One
of my students came to school in her Wilson Orthodontics t-shirt
and brought her tooth tokens & bank for Show and Tell! We
both talked about the office and all of the positive experiences
we've had under your care. All of the children now want to go
and get braces so that they can earn prizes too!"
—Dana, 2nd Grade Teacher

"Last year, despite a down economy, we had
our best year ever! A key factor was making the switch from
our wooden nickels to Smile's metal tokens. They sparked a lot
of new interest!"
—Joseph R. Gregg, DDS, MSD

"I highly recommend Smile! to anyone looking
to grow their practice. I was hesitant to work with any marketing
company due to prior experiences, but Smile! exceeded all my
expectations."
—Timothy McReath, DDS, MS

"I had a new patient come in two weeks ago,
who had already seen two other orthodontists for an exam. The
mom asked if we had an incentive program, and I was pleased
to say that we were in process of getting one started. It just
so happened that we had just received our boxes of tokens, so
I went to open one up and gave the little girl our first token.
Needless to say, mom decided to go with us! Very cool story."
—Patrick J. Stroh, DDS, MS

"Working with Smile! has been a
great experience! They went way beyond my expectations early
on, and continue to impress me with their friendly customer
service and team-effort approach. The design process was a breeze
simply because they truly listened to me and cared about my
satisfaction. I look forward to a long-term relationship with
Smile!, and highly recommend this group to anyone who
is looking for fresh, new ideas in practice promotion."
—Patrick J. Stroh, DDS, MS

"Our Brace Bucks (metal tokens) have paid
for themselves over and over again. One of my patients recently
told me, 'Dr. Prose, every time I brush my teeth, I think about
that token.' Kids are persistently urging parents to arrive
early to our appointments so they won’t lose a Brace Buck for
not showing up 'on time'!!"
—Scott E. Prose, DDS, MS

"Having a complete, well-designed package
creates a wonderful sense of professionalism. Without a doubt,
Smile! created the best marketing package I have had
in my 25 years of dentistry!"
—Steven McConnell, DDS

"Tooth Tokens are a fun way to engage our
patients in their orthodontic experience. The tokens are a tremendous
tool in maximizing patient retention, while differentiating
our practice from others in the community."
—Don L. Wilson, DDS, MSD

"It has been an absolute pleasure working
with Smile! on designing my office logo identity. It
has turned out just simply perfect!!!"
—Lauren Cai, DDS, MS

"With a start-up practice, identity, visibility
and marketing are essential for success. The identity and marketing
tools that I received from Smile! helped to establish
myself strongly in the dental and local communities, right from
the start."
—David R. Datwyler, DDS

"We gave them our ideas and they nailed it.
They designed an identity that was exactly what we wanted. We
are so happy to do business with such a fine team!"
—Christopher C. Cosse, DDS

I've been working in marketing for years, and have never been
so impressed! I absolutely LOVE the innovative look, style,
and design of the materials presented to my husband and I for
his orthodontic practice. I've loved every minute of working
with Smile! to brand my husband's practice."
—Mrs. Lisa Scott (wife of Dr. Bryan Scott) |